Hi karthik here!

To increase traffic to a site/blog there are ample number of ways, but according to me the most effective and simple method is Article Marketing. Before going deep into the topic, let me give a short definition about Article Marketing.

Article Marketing is a form of advertisement done by many businesses on the internet by writing articles related to their industry and submitting it to article directories. Each and every article has author’s resource-box at the bottom where authors are allowed to include their website’s/blog’s URL. Once the article is accepted and included into the directory, author’s site/blog receives one-way backlink which in turn increases their pagerank.

Benefits of Online Article Marketing:

Online Article marketing has a large number of benefits to the webmasters in getting more backlinks to their site and that is the main reason why most of the professionals prefer article marketing as their primary method for getting more targeted traffic. Below is the list of very few benefits of Online Article Marketing.

1.    Increases the number of backlinks to a site/blog
2.    Increase in backlinks = Increase in PageRank
3.    Increases the popularity of a site/blog
4.    Drives more traffic to the site/blog

How to increase traffic to a site/blog:

Though article marketing seems to be a simple task, people should not think that they will receive more traffic even if their article is not found to be interesting. In order to get more traffic, the most important part is to create an interesting article which grabs the attention of its readers. Before proceeding with article writing task, people need to cross-check whether the title they have chosen for their article is already present by doing a Google search and if found any, it is required to tweak it to appear more interesting.

If you are done with your article writing work, then the most important task is to find out the popular article directories (its best to choose article directories with high pagerank). Backlinks from high pagerank article directories right away increases the credibility of a site/blog in search engines and this is the major reason for picking up article directories with high pagerank. Below is the list of high quality non-reciprocal article directories I prefer for my article submission.

1.    EzineArticles
2.    ArticleDashboard
3.    ArticleBiz
4.    ArticleMarketer
5.    ArticleBlast
6.    ArticleAlley

Rather than submitting your articles to all article directories, it is wise to choose  article directories with high pagerank. This ultimately help you to get more backlinks and targeted traffic to your site/blog.

P.S: I have shared some information that I know about Article Marketing here and  also interested to hear what you know about article marketing, please feel free to share.